Case Study Three

RE-BRANDING DESIGN

Olde Towne Tobacconist

Challenge:

The Olde Towne Tobacconist had recently completed rearrangement of the retail sales floor and addition of two new social areas for customers. And they were still in process of applying the new business logo to many branding items. In order to achieve their longer term goal of publishing a current event calendar and providing up-to-date social information to increase foot traffic to their location, the business was ready for a new, easier to update website. One that incorporated the new branding and current photographs of the sales floor and social rooms.

The Wise Design:

So Wise Art designed a branded business card and matching website to provide an appealing image to draw customers to the store location. The new website incorporated a clean CMS (Content Management System) designed to be easy for the business owner to update their site as needed. Training and follow up assistance on the website has allowed the Olde Towne Tobacconist access to an hassle-free calendar and easy to track web traffic stats to assist with future marketing initiatives. The fresh new look to their business card and website has triggered a visible cue for customers to notice that exciting new things are afoot at the Olde Towne Tobacconist.

Case Study One | Case Study Two | Case Study Three